Lincoln Electric introduces a mobile application designed to be a practical and time-saving tool for users to tap into the company's welding resources.

Cleveland December 18, 2013

Lincoln Electric introduces a mobile application designed to be a practical and time-saving tool for users to tap into the company's welding resources. Created to provide a seamless user experience, the Lincoln Library® mobile application will provide welders of all skill levels with the most current welding and cutting information.

"Our first foray into mobile application development will mark a dramatic shift in how our customers will interact with the Lincoln Electric brand," said Craig Coffey, U.S. Marketing Manager. "With the release of our new mobile application, we are implementing innovative technology and making it easier for users of Lincoln Electric equipment and consumables to gain access to our more than 118 years of welding expertise."

Lincoln Library is available for through the Apple iTunes® App Store and is compatible with the Apple iPad® and iPad® Mini (Apple iOS Version 6.0 and up).

Lincoln Library

Lincoln Library allows users to browse Lincoln Electric's line of welding and cutting equipment on the go by downloading product catalogs and detailed specifications for use in product selection. The media-rich, digital bookshelf is interactive, easy to use and will be continuously updated with new and updated literature. Catalogs available at launch include the 2014 Equipment Catalog and the Alloy Products brochure. Within the app, users can reference the most up-to-date equipment and consumable specifications or shop for their next piece of welding gear - all made possible through Lincoln Library.

The App's features include:

*The most up-to-date product offerings from Lincoln Electric's broad product-literature library.

*The ability to view any of the currently available catalogs or product literature offline, with no internet connection required, after the initial install.

*When connected to the internet, the app will sync with Lincoln Electric's online database to retrieve updates, ensuring that users have the most current information.

About Lincoln Electric

Lincoln Electric is the world leader in the design, development and manufacture of arc welding products, robotic arc welding systems, plasma and oxyfuel cutting equipment and has a leading global position in the brazing and soldering alloys market. Headquartered in Cleveland, Ohio, Lincoln Electric has 45 manufacturing locations, including operations and joint ventures in 19 countries and a worldwide network of distributors and sales offices covering more than 160 countries. For more information about Lincoln Electric and its products and services, visit the company's website at http://www.lincolnelectric.com.

Attn: Magazine Staff - Please send prospect inquiries only to the Lincoln Electric c/o Ultimate Lead Systems, Inc., P.O. Box 739, Berea, OH 44017